Jun 30, 2025

Apple Weighs Using Anthropic or OpenAI to Power Siri

According to Reuters, Apple has entered early-stage talks with Anthropic and OpenAI to explore replacing parts of Siri with their large language models. The plan involves testing custom-tailored versions of these models within Apple’s cloud infrastructure. Although no final deal has been reached, this marks a big shift from Apple’s traditional reliance on its own AI systems. Siri’s AI enhancements had been delayed until 2026, hinting at internal challenges that may have prompted this rethink.

Key Highlights

  • Third-party consideration: Apple is evaluating LLMs from Anthropic and OpenAI for Siri.

  • Cloud-based testing: Preliminary experiments are happening off-device in Apple’s cloud.

  • Strategic pivot: After postponing AI upgrades to Siri, Apple is now open to external solutions.

  • Competitive landscape: Move represents a shift toward a more open AI ecosystem for Apple.

Why This Matters

  1. Opportunity vs. Control: Apple balancing quality of AI with its strong stance on privacy and ecosystem control.

  2. Strategic AI Shift: Could reshape core user interactions—Siri becomes more conversational and context-aware.

  3. Consumer Benefit: Expectations rise for smarter, more responsive voice assistants in future Apple devices.

  4. Industry Implications: If Apple adopts external LLMs, other major tech companies might follow suit.

Source:
Reuters– Full Article

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